True pull-marketing needs individual customer segmentation For the pharmaceutical industry, digital technology has enabled much more efficient and regular connectivity with its principal customers See on […]

TreSensa, which offers tools for the development and distribution for mobile games, is announcing that it has raised $2 million in Series A funding… See on […]

Une visite à la Serious Game Expo 2013 nous a permis de mesurer l’intérêt grandissant du secteur du jeu pour les problématiques de l’entreprise, dont les […]

How new social health analytics tools are supercharging pharma’s quest for patient insights See on www.pharmaceuticalcommerce.com

New tools and services are helping individuals better navigate through the healthcare system before, during and after their treatments. See on www.psfk.com

Cet indicateur mesure la satisfaction des patients hospitalisés sur différentes composantes de leur prise en charge (prise en charge globale ; attitude des professionnels ; communication avec les […]