Clinical trial patients who share their experiences on social media may “unblind” clinical trials, Pfizer’s head of Clinical Innovation for Worldwide R&D has said. Source: www.outsourcing-pharma.com
Pharma’s social media evangelists have been urging companies to lend an ear to the chatter on Twitter, Facebook, patient forums, physician networking sites and the like. […]
Deploying social media at your pharmaceutical firm? Firms need to take thoughtful steps in order to deploy social media compliantly. Source: www.forbes.com