Smartphone and social media adverse event project launched – PMLiVE
13/12/2014Searching Social Media for Drug Side Effects
13/12/2014What’s #trending in pharma on social media? Investors are listening to find out
Pharma’s social media evangelists have been urging companies to lend an ear to the chatter on Twitter, Facebook, patient forums, physician networking sites and the like. It’s a way to engage with patients, monitor doctors’ opinions, tailor marketing and spot safety concerns, they say.
Source: www.fiercepharma.com
