Many physicians are being advised to initiate their new media journey by building out a presence on LinkedIn. For the average physician, I personally I believe […]
Growth in the numbers of Apple and Android devices has extended the potential reach of biopharma apps, and companies have responded by diversifying their output. As […]
Impatience over patients Medical Marketing and Media At MM&M’s recent SkillSets Live event in New York, AstraZeneca’s Joe Shields declared he had lost patience with individuals […]
A l’inverse des secteurs du luxe et de la grande distribution, l’industrie pharmaceutique en France ne tire pas encore pleinement parti du digital. See on lecercle.lesechos.fr