Selon le cabinet Gartner, il se vendra dans le monde 2,4 milliards de PC, mobiles et tablettes en 2013. Les tablettes s’imposent comme les vedettes incontestables, […]
Maybe the gap between consumer packaged good marketers and pharma marketers is finally closing. According to a new Accenture Report ”the sales and marketing models of […]
Without content, inbound marketing doesn’t exist. Create content that your ideal buyers love, focusing on solutions, the right lifecycle stages and the understanding that content is […]
Medical product companies that figure out how to embrace and most effectively apply emerging analytic and digital health technologies, and think creatively about new risk-sharing business […]