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See on Scoop.it – 2- HEALTHCARE SOCIAL MEDIA by PHARMAGEEK
Facebook is the most commonly used social media platform by physicians up to the age of 60 years, according to “2014 Work/Life Profiles of Today’s U.S. Physician” released by AMA Insurance.
The survey, conducted in October 2013, includes responses from 4,950 U.S. physicians.
Here is the social media platform usage of physicians, in accordance with age:
Physicians younger than 40 years
• Facebook — 71 percent
• LinkedIn — 24 percent
• Google+ — 16 percent
• Pinterest — 11 percent
• Twitter — 10 percent
• None of the above — 21 percent
Physicians between 40 and 59 years
• Facebook — 47 percent
• LinkedIn — 28 percent
• Google+ — 20 percent
• Twitter — 8 percent
• Pinterest — 5 percent
• None of the above — 38 percent
Physicians between 60 and 69 years
• Facebook — 35 percent
• LinkedIn — 22 percent
• Google+ — 20 percent
• Twitter — 5 percent
• Pinterest — 2 percent
• None of the above — 47 percent
See on hcsmmonitor.com