Non-personal promotion: A growing trend in pharmaceutical marketing
31/07/2014Clinical Trials may be Compromised by Online Patient Chatter – Pharmalot – WSJ
31/07/2014Social media perceived as clinical trial risk
The Wall Street Journal reports that patients are sharing a plethora of information about their clinical trial experiences, from how to get picked, to how to figure out who is in a control group.
Source: www.mmm-online.com