iASE app is a great reference for cardiologists learning about echocardiography
07/01/2014Interrogating twelve tips for using Twitter as a learning tool in medical education
07/01/2014Leveraging Social Media for #Pharma Companies
The use of social media has increased phenomenally : people are now sharing 30 billion comments on Facebook every month, along with 2 billion tweets and several billion comments on blogs and forums. 20% of this user generated content mentions a specific drug or disease.
This natural tendency of patients, physicians and caregivers to share when it comes to their health can be of huge value for brands. The challenge comes from making sense of large quantities of data while abiding with legal regulations.
See on synthesio.com
