How Pharmaceuticals Can Avoid the Side Effects of Social Media | MIT Sloan Management Review
16/04/2013La pharma mise sur le e-marketing | e…
16/04/2013How Pharmaceuticals Can Avoid the Side Effects of Social Media | MIT Sloan Management Review
Dr. Ed Tucker of Janssen Research & Development LLC discusses how pharmaceutical firms need to approach social media.
See on sloanreview.mit.edu