Rebecca Aris (@rebecca_aris) of pharmaphorum (@pharmaphorum) interviews Manny Hernandez (@askmanny), founder of TuDiabetes and President of the Diabetes Hands Foundation:

‘Pharma companies that are finding ways to [deliver information to patients] are paving the way, getting ahead and learning a lot, and as a consequence helping people. If there is a potential for an adverse event to be uncovered wouldn’t be in everyone’s best interest to find out about it?

‘It is limited thinking to not enter the social media space until there’s enough FDA guidance. Pharma companies should find a way to enter this space.’

See on www.pharmaphorum.com