Health 2.0 Co-Chairman Indu Subaiya spoke with Google’s Head of Industry (Healthcare Services) Brian Cusack about his company’s new research around clickstream data analysis. He also explained the proven validity of the clickstream analysis results, as shown by the similarity of the results to concurrent survey data.Google’s new service may be the solution for many health tech quandaries, including the question of how to direct patients’ online search into clinical care. Brian will share more at the Sixth Annual Fall Conference on the Big Data Meets Real [time] People panel, Monday, October 8th.

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