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Why is a physician’s online reputation important?
Because (by most reliable studies), 80 percent of consumers go online to read information about doctors.
The only accreditation most consumers believe is crowd-sourced reviews. That doesn’t mean they believe everything they read, but they find both positive and negative information helpful when making a decision about provider care.
Because managing physician information online (so by default, reputation) is the best and fastest way to positively impact patient health between appointments.
This is a huge patient care opportunity. Everything you wish your patients knew—about managing their health, the operations at your office, the bio of physician and staff, increasing the probability of key follow up appointments—can be easily managed online where reputation is defined.